Branch Analyzer

Assess Branch Performance

Callahan & Associates' web-based software, Branch Analyzer, allows credit unions to track their local market share and overall performance compared to all financial institutions in each branch location. Widen your benchmarking to include data and mapping features including other credit unions and banks to more accurately gauge your true competitive environment.

Here's what you can do with Branch Analyzer:

• Determine if branches are growing with the market or outpacing it and pinpoint weaknesses at the branch level and determine how to improve them.
• View your market share at both institution and branch levels to identify areas of improvement.
• Identify locations for new branches to better serve your members and compare to other banks and credit unions in your area.
• Analyze the leaders in your area to understand their strengths and weaknesses for a deeper knowledge of how your credit union compares.

Learn more about Branch Analyzer and how it provides solutions to your challenges.